+1.844.3539.746
info@flexsin.com
SEO Services Helped An Australian Manufacturing Site Come On The Top 10 Results Of The First SERP
Verticals:
Industrial & Manufacturing
Service:
Search Engine Optimization (SEO)
Home > Internet Marketing & SEO > SEO Services Helped An Australian Manufacturing Site Come On The Top 10 Results Of The First SERP
Client Overview
A trusted manufacturer of metal products wanted to get its website ranked on the first search engine result page (SERP) of Google and Bing. Having a history of operating in the advance manufacturing segment for over 50 years, the client is known for building strong customer relationships, offering quality workmanship, and delivering reliability. As a trusted digital marketing partner for the client, we used on-page and off-page SEO tactics and other SEO strategies. With the help of using these strategies, we increased its site's visibility, improved its traffic value, and maximize online leads.- 158% Increased Site Visibility
- 110% Improved Traffic Value
- 68% Maximized Online Leads
- 45% Increased New Users
Project Challenges
The client had a simple requirement - putting its website among the top 10 results found on the first SERP of leading search engines. However, it lacked the digital marketing expertise to do that. Because of that reason, it wanted to partner with a digital marketing company that could help it overcome the following challenges. - The client was looking for continual improvement in terms of traffic and keyword ranking every month.
- Besides requiring keywords to be ranked on the top positions of the first SERPs of Google and Bing, the client wanted to see traffic improvements as well.
- Lastly, the client wanted to leverage organic channels to maximize its reach.
Strategy & Solution
Ranking on the top pages of search engines for an oversaturated market of metal products was a challenge. However, we have an excellent track record in helping businesses use SEO or search engine optimization as a growth lever for boosting their organic presence. To that end, we were an obvious choice for the client to be its digital marketing partner. Our SEO experts analyzed the client's business and understood its audiences.
From the start, we educated the client about how SEO works. We wanted that the client's digital marketing team and we be on the same page as far as delivery expectations go. Moreover, we ensured that the client understood that improving the rankings of the shortlisted keywords was a continual process.
We divided the task of getting the client's website ranked into two parts - on-page SEO work and off-page SEO tasks. As part of the on-page SEO strategy, we audited the site comprehensively. Based on the site audit, we defined the site architecture, improved the site speed, updated old pages, ensured that there was no keyword stuffing, made sure the keywords were present on the URLs, etc. On the other hand, we did different off-page SEO tasks; this work included guest posting, engaging in different professional forums, carrying out exhaustive PR outreach campaigns, link building, and the like.
The end result of this hard work was encouraging. We ensured the client's site conquered one of the top 10 ranks on the first SERP of Google and Bing for the most competitive keywords.
From the start, we educated the client about how SEO works. We wanted that the client's digital marketing team and we be on the same page as far as delivery expectations go. Moreover, we ensured that the client understood that improving the rankings of the shortlisted keywords was a continual process.
We divided the task of getting the client's website ranked into two parts - on-page SEO work and off-page SEO tasks. As part of the on-page SEO strategy, we audited the site comprehensively. Based on the site audit, we defined the site architecture, improved the site speed, updated old pages, ensured that there was no keyword stuffing, made sure the keywords were present on the URLs, etc. On the other hand, we did different off-page SEO tasks; this work included guest posting, engaging in different professional forums, carrying out exhaustive PR outreach campaigns, link building, and the like.
The end result of this hard work was encouraging. We ensured the client's site conquered one of the top 10 ranks on the first SERP of Google and Bing for the most competitive keywords.
Business Outcomes
Once the SEO campaign was implemented, the client's website ranked on the top SERP for even the most competitive keywords. Moreover, the website even received high-quality traffic and warm leads online.
| Keyword Few Main Keywords are Shown |  Ranking Apr-2023 |
| Custom Wire Fabrication Services | 1 |
| Custom Wire Fabrication Brisbane | 1 |
| Wire Straightening | 1 |
| Wire Fabrication Services Brisbane | 1 |
| Brisbane Metal Products | 1 |
| Aluminium Fabrication Services | 1 |
| Metal Fabrication Services Brisbane | 1 |
Client's Speak
Flexsin's SEO team has been phenomenal throughout the engagement. Right from ensuring that the site's SEO was on point to creating informative content, Flexsin has excelled in every possible way.
Andrew
WANT TO START A PROJECT?
Let's collaborate and discover propositions that unlock business opportunities.