Enhancing Operational Efficiency With Salesforce For A Global Policy Advocacy Organization

Expertise: Customer Relation Management (CRM) Application Development Business Process Automation Custom Reports and Dashboards Custom Workflows & Processes Builders SalesForce Implementation
Verticals: Consulting
Technologies: Microsoft AzureSalesforce LightningWorkflows
Home > Portfolio > Enhancing Operational Efficiency With Salesforce For A Global Policy Advocacy Organization
Client Overview
We teamed up with a remarkable organization dedicated to connecting the private sector with the world of foreign policy. This international community excels in bringing together seasoned and emerging leaders to tackle pressing global issues through innovative research and collaborative solutions. They provide a platform for strategic dialogues, research initiatives, and impactful projects aimed at advancing global policies. Our mission was to enhance their operational efficiency by tailoring their Salesforce system to better support their fundraising and event coordination. By streamlining their processes and improving data management, we aimed to empower them to drive meaningful change and foster stronger global connections.

Business Needs
When a non-profit organization approached us, they were focused on improving their ability to manage fundraising events and programs. They needed a reliable system that could handle large amounts of data and streamline their operations. Our team collaborated with them to fully understand their challenges and provide customized solutions to meet their specific goals.

  • We customized Salesforce to meet their unique operational needs and ensure the platform supported their fundraising activities.
  • Our team handled seamless data migration from FileMaker to Salesforce, preserving the integrity of their existing data.
  • We integrated Salesforce with third-party tools to enhance event management and tracking capabilities.
  • We implemented automation features to streamline communication with donors and supporters, helping them save time and resources.
  • We ensured real-time reporting and dashboards to give them deeper insights into their fundraising performance and donor engagement.
Strategy & Solution
We collaborated closely with the client to guide them through Salesforce customization, ensuring they felt supported at every step. Our team designed objects, built relationships, and crafted intuitive page layouts to streamline their processes. Using technologies like Apex, Visualforce, and Lightning Components, we created custom dashboards and reports for real-time insights. We also configured user roles, permissions, and automated tasks with triggers, flows, and workflows to boost efficiency. Custom forms were built using Salesforce Flow, and the integration of validation rules ensured smooth management of new events.


Front-End:

Our Salesforce team focused on creating a smooth, user-friendly experience for the client. We worked to ensure the system was intuitive and easy to navigate, especially for those new to Salesforce. By customizing fields, objects, and layouts, we made sure the platform met their specific needs while maintaining simplicity. Additionally, we set up dashboards for quick insights, making it easier for them to monitor performance. Throughout the process, our goal was to streamline their operations and make data management as seamless as possible.

  • We managed the complete data transfer from FileMaker to Salesforce, ensuring all critical information was preserved.
  • Our team customized fields, objects, and page layouts to align with the unique operational needs.
  • We created intuitive dashboards, providing them with real-time, easy-to-understand insights into their fundraising activities.
  • We ensured user-friendly navigation, allowing even non-technical users to easily access and use the platform.

Backend:

Our expert team put a strong emphasis on optimizing the back-end processes to ensure the client could operate efficiently without getting bogged down by manual tasks. We took time to fully understand their existing system and workflows, even though there was no formal documentation available. By automating routine tasks and processes, we helped them save time and reduce errors. Our goal was to make the system run seamlessly behind the scenes, enabling the team to focus more on their mission.

  • We implemented automation using triggers, workflows, and process builders, streamlining repetitive tasks and improving operational efficiency.
  • Our Salesforce developers carefully analyzed and understood the system flow, even without any available documentation, ensuring a smooth transition and functioning of processes.
  • We optimized the database architecture, improving data retrieval speed and system performance for a smoother user experience.

Development Process:

As we embarked on the development phase, our team focused on crafting a tailored solution that addressed the unique needs. Without any initial documentation, we leveraged insights from their existing FileMaker system to guide our development efforts. We prioritized close collaboration to ensure the solution met their requirements and enhanced their operational workflow. Our aim was to create an efficient system that simplified their processes, saved time, and provided reliable support for their day-to-day activities.

  • We gathered references from their old system, FileMaker, to understand their requirements due to the lack of existing documentation.
  • Our team designed and developed a comprehensive solution document, which was reviewed and approved by the organization before moving forward.
  • We implemented Salesforce along with automation processes, which significantly streamlined their business operations and improved overall efficiency.
  • Meeting notes and event activities were consolidated instantly within Salesforce, reducing their time spent searching through emails and manually organizing information.
  • We provided a reliable data backup solution, ensuring that the organization always had access to their critical information securely.
Business Outcomes
Upon project completion, the client experienced significant improvements in their operational efficiency and overall effectiveness. Our Salesforce team tailored solutions not only met but exceeded their expectations. By enhancing their Salesforce system and automating key processes, we provided valuable benefits that directly impacted their day-to-day operations. Here is how the project led to measurable success:

  • The automation of routine tasks reduced manual effort by approximately 30%, saving the team around.
  • The streamlined data consolidation process improved access to information, cutting down on time spent searching for and organizing emails by 40%.
  • Custom dashboards and reports delivered actionable insights, boosting decision-making efficiency and contributing to a 25% increase in fundraising effectiveness.
  • Reliable data backup solutions provided peace of mind, ensuring no data loss and enhancing overall system reliability.
Client's Speak
Partnering with Flexsin has truly elevated our operations. Their expertise streamlined our fundraising and event management capability, improving our overall efficiency. The custom dashboards and automation have saved us significant time. We're happy with their dedicated support and innovative solutions.
Courtney Doggart
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